A century ago, Lincoln was born to design automobiles for those who sought an elevated driving experience—and we continue to reimagine what a driving machine can be. Connect with us and stay up-to-date on the past and future of Lincoln.
Edsel Bryant Ford purchased the Lincoln Motor Company to build cars that were as stylish as they were useful. His father had made the most popular car in the world, but Edsel wanted to make the best car in the world.
1924: FORD REINVENTS AMERICAN LUXURY
The Lincoln Model "L" was released. It combined the new assembly line process with Edsel's dedication to luxury design and stylish coachwork.
1924: THE PRESIDENTIAL FAVOURITE
Calvin Coolidge chose Lincoln (the model 'L') as his presidential car. Lincoln would go on to make the official President’s car from 1939 to 1972.
1938: INSPIRED BY TRAVEL
Inspired by his time in Europe, Edsel returned to create a new car that was "strictly Continental" in its design. He and the Lincoln design team began sketching out new ideas.
1939: THE FIRST CONTINENTAL
The first Lincoln Continental is released to the public. It’s widely regarded as one of the most elegant automobiles ever made, and considered “the most beautiful car in the world” by Architect Frank Lloyd Wright, who bought two.
1951: A WORK OF ART
In 1951, New York City’s more prominent museum chose the Continental as one of eight automobiles exhibited for excellence as works of art.
1976: LUXURY BY DESIGN
Lincoln begins partnering with contemporary designers to create special-edition series automobiles. Some of the most celebrated luxury fashion brands contribute iconic designs.
1997: PERFECTING THE SUV
Lincoln releases a full-size luxury sport utility vehicle, the 1998 Navigator, which goes on to become the #1 selling vehicle in an emerging luxury SUV segment.
INNOVATIVE DESIGN DETAILS, YESTERDAY AND TODAY
Learn about prominent features of the past in the gallery below.
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